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Signals and Strategy for Preventing GenAI Fraud, by Sift

Member Event
24 Jul, 2025
9:00am PDT (1 hour)
Virtual



Leveling the AI Playing Field

 

AI-powered fraud is escalating at an alarming rate, leaving consumers unsure of who or what they can trust online. In this webinar covering the latest Q2 2025 Digital Trust Index from Sift, we’ll examine why AI-generated scams have surged year over year, successfully defrauding more than a quarter of the victims they target.

 

Are GenAI scams now easier to detect, or more difficult? Are consumers who are more confident that they can identify an AI-generated scam more or less likely to become a victim of one? Join us as we uncover the identity signals that reliably characterize bad actors and demonstrate how to adopt AI at scale for real-time decisioning to counter these increasingly sophisticated threats with best-in-class strategies.

 

You’ll learn:
• How consumers both trust and distrust GenAI
• Best practices for leveraging AI-driven fraud tools
• What information consumers are already sharing with GenAI tools
• Behavioral signals and patterns that separate fraud from legitimate traffic

 

Register Now

 

24 July 9am PDT (Live)

31 July 7am PDT/2pm GMT (Simulive)

 

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